Lodestar Technology Labs LLC has created this privacy statement in order to demonstrate our firm commitment to privacy. The following statement discloses the information gathering and dissemination practices for this Web site, as well as our philosophy and practices with respect to personal information.

Summary Statement

As an organization committed to the advancement of small business, we want to give you the comfort and confidence you need to fully participate in our product & service offerings.

Toward that end, we have identified the following points as critical to maintaining our internet sites.

  • Adequate notice of our practices with respect to personal information.
  • Choices about how the personally identifiable information that you provide us may be used.
  • The ability to easily update or correct the personally identifiable information that you provide us.
  • Protection of personally identifiable information from loss, misuse and unauthorized alteration.
  • Providing multiple methods of contact for you to share your opinions and concerns about our practices with respect to privacy of personal information.

Notice with respect to information practices

To maximize the value of our services, we may request information from you when you visit our Web site or use our services. When we collect information from you, we will tell you what is being collected, how it is collected, by whom it is being collected, why it is being collected and to whom it may be disclosed. We identify the information that is necessary to fulfill your request. Whenever we ask for additional or optional information, we identify those fields appropriately so that you know what is required to provide the requested service.

How the Personally Identifiable Information You Provide Us May Be Used

When you register/activate your subscription, we request certain personally identifiable information, including your name, address, phone number, Fax number, URL, e-mail address and company name. We use this information to send you any newsletters that might be included in your subscription and to communicate with you about other matters that we believe you will find useful in growing or running a business.

We may also use this information to communicate with you with respect to special offers available to active subscribers. In addition, under certain circumstances we may share limited contact information with selected third parties such as selected online service providers, so that they may provide you with information about special offers we believe will interest owners of small businesses.

Credit card information is used only to provide payment for the services to which you have subscribed. We do not share your credit card information with third parties except as required to process the payment for your subscriptions.

Certain of our applications will call for input of information about your company or about individuals related to your company in order to complete the documentation that the application is designed to produce. Information provided as part of the purchased functionality will not be used for any purposes other than preparation and storage of the documents described in our service offering.

Use of Cookies

A "Cookie" is a small piece of information that our Web site may provide to your browser while you are at our site. Our site uses Cookies to deliver content specific to your interests.

we will also use Cookies to save your password so you do not have to re-enter it each time you visit certain password restricted portions of our site.

We may further use Cookies to supply your browser with identifiers used to better understand Web site usage in the aggregate. Our objective in using Cookies in this manner it to better understand what areas of our site users prefer (e.g., based on the number of visits to those areas). Except in password restricted areas, these Cookies are not linked to the personally identifiable information that you provide us elsewhere on the site. You do not have to accept Cookies from our site. Only the areas that require registration require Cookies. Most browsers are defaulted to accept and maintain Cookies.

Third party tracking systems in use on behalf of this Web site may assign different Cookies to you. These Cookies may be used to track your involvement with certain links on our site to help us better understand and improve our site. You may choose not to accept these Cookies and will still have full access to site functionality. These Cookies do not follow you once you leave our site, nor are they linked to personal information you provide elsewhere on our site. If you have any questions about our third party tracking system, please contact us at privacy@lodestartechlabs.com.

Web Site Usage Data

Our web sites keep track of usage data, such as the source address that a page request is coming from, as well as the IP address or domain name, the date and time of the page request, the referring Web site (if any) and other parameters in the URL. We use this data to better understand Web site usage in the aggregate so that we know what areas of our Web site users prefer. We may also use this information to track purchases of goods and services to a particular referral source for payment of commissions.

This log information is not linked to personally identifiable information gathered elsewhere on the site.

Third-Party Sites

Lodestar Technology Labs LLC maintains web sites that are branded as either GoSmallBiz, MasterSuite or StarterSuccess sites and/or applications. Each of these web sites may provide links to third-party Web sites, such as those of our business partners, providers of relevant content and online advertisers. On these sites our partners may collect information about you. Lodestar Technology Labs LLC is not responsible for the actions of these third parties. We encourage you to review their privacy policies to learn more about what, why and how they collect and use personally identifiable information.

Required and Optional Information Fields

We identify the information that is necessary to fulfill your request. Whenever we ask for additional or optional information, we identify those fields appropriately so that you know what is required to provide the requested service.

Service Providers

On occasion we will outsource the completion of certain processes to third parties. It may be necessary to share certain of your personal information to those third parties. For example, if we deliver a newsletter through a third party e-mail service, it will be necessary to supply that third party with your e-mail address. Service providers are strictly prohibited from using your personally identifiable information for purposes other than to act on our behalf.

Data Collection from Children

Because we provide services exclusively to businesses and tailor our content specifically for business owners, our products & services are not designed to appeal to children. Therefore, we do not knowingly attempt to solicit or receive any information from children

Changes to Our Privacy Policy

If we plan to make significant changes to any of our privacy policies or practices with respect to how we use personally identifiable information, we'll post those changes to each of the GoSmallBiz, StarterSuccess and/or MasterSuite web sites 30 days before they take effect.

Legal Disclosures

In some cases we may be required to disclose certain information to comply with a legal process, such as a court order, subpoena or search warrant.

Choices about use of your personally identifiable information

You have the opportunity to tell us you do not want us to use or share the personal information for purposes other than fulfilling your request. We will provide you the opportunity to opt-out of secondary uses of personal information you provide us.

Simply notify us during the information collection process or contact us via email at privacy@ lodestartechlabs.com.

Update or corrections of personal information

We provide you the opportunity to update or correct your personal information online using the My Account feature or by sending us an e-mail at either cservice@gosmallbiz.com or cservice@lodestartechlabs.com.

Protection of personal information from loss, misuse and unauthorized alteration

We employ industry recognized security safeguards to help protect the personal information that you have provided to us from loss, misuse and unauthorized alteration. Whenever we prompt you to transmit sensitive information, such as a credit card number, we support encryption of your data as it is transmitted to us.

We work to protect personally identifiable information stored on the site's servers from unauthorized access using industry standard computer security products, such as firewalls, as well as carefully developed security procedures and practices. All employees must review and sign a written statement of these practices, which include limiting access to sensitive information to those employees who require such information and enforcing strict password protocols for all employees. We review the adequacy of our security measures on a regular basis.

Method of contact regarding privacy concerns

Questions regarding the Lodestar Technology Labs LLC privacy statement, our online privacy policy, our information practices or other aspects of privacy on our Web site should be directed to us at privacy@lodestartechlabs.com or provided in written form to:

Lodestar Technology Labs LLC
3340 Peachtree Road, Suite 2300
Atlanta, GA, 30326


We provide you the opportunity to subscribe to e-mail newsletters and other e-mail communications. You may unsubscribe by following the instructions provided in each e-mail newsletter.

Contests and Surveys

From time to time, we may conduct surveys or run contests on our sites.

rticipation in these contests and surveys may include asking you for contact information, preferences, or other information. This information may be used to conduct research, improve our offerings, or award prizes. We may also ask for more specific demographic information such as age or gender to better understand who uses our site and to make the site more useful for you. Our contests may be conducted jointly with certain of our business partners, and certain of the information provided may be shared with those business partners.

The contest rules will identify how the information that you supply will be used in each case.